Context Analysis

Facts Organization by Context and Core Aspects

Context Aspects

Goals (Idea Quadrant)
  • Build dynamic, accessible community platform for everyday services
  • Three-phase monetization: free → subscriptions → commissions
  • Geographic expansion: local → national → international
  • Target: 500 service requesters + 500 providers initially
Drivers (Idea Quadrant)
  • Two-founder team: Yarom Cohen (CEO) + Tomer Misk (CTO)
  • Complementary expertise in business strategy and technical development
  • Full decision-making authority over product development
  • Operating with legal compliance and privacy protection focus
Enablers (Resources Quadrant)
  • Base 44 NoCode platform with mobile app capabilities
  • ChatGPT integration for guidance and design direction
  • Gmail authentication for user verification foundation
  • Network of friends across country for promotion
Production (Resources Quadrant)
  • NoCode development with comprehensive QA testing
  • Manual review for tasker profiles and ID verification
  • Background verification including criminal history checks
  • Q2 2025 target for MVP completion and demo launch

Core Aspects

Problem (Value Quadrant)
  • Struggle to find reliable, available, affordable help for daily tasks
  • Current solutions are unorganized and lack trust mechanisms
  • No single platform aggregates everyday services user-friendly way
  • User verification and trust issues between service parties
Solution (Resources Quadrant)
  • All-in-one mobile platform connecting requesters with providers
  • Simple interface designed for maximum accessibility
  • Multi-step verification system with document verification
  • Market-driven pricing with feedback system
Users (Value Quadrant)
  • Broad user base spanning ages 3-120
  • Service requesters seeking convenience
  • Service providers (freelancers, students, drivers) seeking income
  • All users register using Gmail authentication
Motivations (Value Quadrant)
  • Service requesters prioritize convenience over cost savings
  • Service providers desire flexible income opportunities
  • Providers value flexibility and autonomy in work scheduling
  • Both one-time and recurring services are in demand